Fresh is pure beauty. Dedicated to natural ingredients, rich textures, and addictive scents, Fresh offers a sensorial experience like none other.Lev Glazman and Alina Roytberg founded Fresh in Boston in 1991. Their artisanal spirit keeps Fresh precious and promises a new discovery with every experience.Fresh has pioneered the use of many natural ingredients in the beauty industry, most notably sugar. By combining them with modern technology, Fresh offers an experience as indulgent as it is effective.Inspired by time-honored beauty traditions from around the world, Lev and Alina are devoted to transforming everyday routines into sensorial rituals.
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